Stephan Miller

Christian Arno, founder and Managing Director of UK translation/localisation company Lingo24, tells how multilingual online marketing and cost-effective business growth goes hand-in-hand

How does a business broaden its online presence in foreign lands? Well, you’ll need a foreign language website in the target market for starters.

You must identify the best market to target through research, and see where there is a gap for you to exploit. If there are other similar businesses operating in a specific country, that’s a good sign as it demonstrates a demand for your service.  Read more... (446 words, 2 images, estimated 1:47 mins reading time)