Keyword

Not My Last Word on the Subject of SEO and Online Marketing

I just recently built a e-Commerce site. Only about 20% of the products are up but we decided to launch it. It was time to start getting links and making sales. The domain had no links pointing to it. We had paid for no advertising yet.

As the owner browsed to Google, he said, “I just want to check something.” You see, the domain was a keyword based one. What he was checking is if we showed up in the SERP‘s. I just couldn’t understand why.

A Huge List of Keyword Tools

There doesn’t seem to be a common consensus on what keyword tools are useful or whether you need to use them in the first place, but there are a lot and we will get to them. Sometimes I used them, sometimes I don’t.

There are tools that can build a mass of keywords and cost some money like Keyword Elite. I myself see no use of having 5000 keywords on a niche. I did maybe at one time. But it is much better to build a general overview of your niche with a knowledge of a few of the keywords people would use to find it. Then write articles that gravitate around a few main topics of the niche.