What the Hell Happened to My Ecommerce Posts

Posted by & filed under Ecommerce.

I rank pretty high for specific terms when it comes to ecommerce, even though I haven’t written a post in a while. I have learned a lot through running an ecommerce site. In fact, it has helped with my blogging and internet marketing more than you can imagine and vice versa.

I am surprised at how many techniques and methods to promote sites don’t cross boundaries. Bloggers have proprietary methods. Ecommerce webmasters have proprietary methods. Old school internet marketers have proprietary methods. I just refused to see the lines and used what worked. So if you don’t have an ecommerce site, this post may help you anyway. One of the best ways to make inroads in a industry is refuse to play by the rules and bring some rules from related ones. Make your mantra "use what works" rather than "this is how it’s done".

When the Industry’s Behind, Start Running

Posted by & filed under Business, Ecommerce, Search Engines, SEO, Traffic, Uncategorized, Video.

I kind of fell into the job at AllAboutDoors.com. It happens to be one of those niches that if you do any kind of SEO or SEM, you are kicking everyone’s ass. We aren’t selling ipods, ringtones, or hosting. People in the industry or in closely related industries are just starting to sell online or at least it seems like that from the ease of blasting right past them in the search engines. Their site design and usability is still stuck in the 90′s.

Hot Linked Image Marketing – Ecommerce Optimization Series

Posted by & filed under Ecommerce.

The title is sort of a joke. When you have about the only good pictures of an item on the internet, you are bound to be the target of people who want to use your image on their site. But most of them go about it the wrong way. They use a direct reference to your image instead of downloading it and uploading it back to their server.

You could cut the problem out by watermarking all of your images when you add them to the site. But that would take all the fun out of what I am about to tell you.