Google Rankings Drive Sales?

Posted by & filed under Ecommerce, Google, Keywords, Linking, SEO, Traffic.

Google Rankings Drive Sales – SEO Expectations | BPWrap

It would seem that both Google and perhaps the SEO industry have oversold the importance of that #1 ranking. #1 does not give a licence to print money. It’s what comes up when you click that “I’m feeling lucky” button, but that alone will not guarantee successful sales growth. There’s a lot more to sales than that.